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Google Inc. [stckqut]GOOG[/stckqut] on Thursday rebuffed the European Union’s demand that it change the way it ranks online comparison-shopping services in its search results, setting up a potentially drawn-out legal battle between the search giant and a regulator empowered to levy billions of euros in fines.

In a formal response Thursday to antitrust charges the EU filed this spring against the California company, Google argued the bloc’s antitrust regulators erred in their analysis of the fast-changing online-shopping business, misconstrued Google’s impact on rival shopping-comparison services, and failed to provide sufficient legal justification for its demands.

In particular, the company argues that the EU’s charges—detailed in a document called a Statement of Objections, or SO—fail to take into account the fast growth of companies like Amazon.com Inc. [stckqut]AMZN[/stckqut] and eBay Inc [stckqut]EBAY[/stckqut]. Google executives have said these firms pose a new competitive threat, which undercuts the case that Google has harmed comparison-shopping companies like Nextag and LeGuide.

Source: Google Rebuffs European Union on Antitrust Charges – WSJ

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Google [stckqut]GOOG[/stckqut] announced a corporate restructuring on Monday, forming an umbrella company called Alphabet and naming a new CEO to the core business of Google.

Google co-founders Larry Page and Sergey Brin will run Alphabet — Page as CEO and Brin as president.

The company, which was founded in 1998 and went public in 2004, announced its new operating structure in a blog post on Monday called “G is for Google.”

They also said that Sundar Pichai is taking over as CEO of Google. Pichai has worked at Google since 2004, most recently as the senior vice president of product. Pichai has also been the most visible Google executive of late, giving the keynote at Google’s annual developers conference earlier this year.

Source: Meet Alphabet – Google’s new parent company – Aug. 10, 2015

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Just a few companies are driving the gains in major U.S. stock indexes this year, raising fresh concerns about the health of the market’s advance.

Six firms— Amazon.com Inc. [stckqut]AMZN[/stckqut], Google Inc. [stckqut]GOOG[/stckqut], Apple Inc. [stckqut]AAPL[/stckqut], Facebook Inc. [stckqut]FB[/stckqut], Netflix Inc. [stckqut]NFLX[/stckqut] and Gilead Sciences Inc.[stckqut]GILD[/stckqut] —now account for more than half of the $664 billion in value added this year to the Nasdaq Composite Index, according to data compiled by brokerage firm JonesTrading.

Amazon, Google, Apple, Facebook, Gilead and Walt Disney Co. [stckqut]DIS[/stckqut] account for more than all of the $199 billion in market-capitalization gains in the S&P 500.

The concentrated gains are spurring concerns that soft trading in much of the market could presage a pullback in the indexes. Many investors see echoes of prior market tops—including the 2007 peak and the late 1990s frenzy—when fewer and fewer stocks lifted the broader market. The S&P 500 is up 1% this year while the Nasdaq has gained 7.4%.

Source: The Only Six Stocks That Matter

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Company name Google Inc
Stock ticker GOOG
Live stock price [stckqut]GOOG[/stckqut]
P/E compared to competitors Good

MANAGEMENT EXECUTION

Employee productivity Good
Sales growth Good
EPS growth Fair
P/E growth Good
EBIT growth Good

ANALYSIS

Confident Investor Rating Good
Target stock price (TWCA growth scenario) $652.53
Target stock price (averages with growth) $652.59
Target stock price (averages with no growth) $331.44
Target stock price (manual assumptions) $648.02

The following company description is from Google Finance: http://www.google.com/finance?q=goog

Google Inc. (Google) is a global technology company. The Company’s business is focused around areas, such as search and display advertising, the Android operating system platform, consumer content through Google Play, enterprise, commerce and hardware products. The Company generates revenue primarily by delivering online advertising. The Company provides its products and services in more than 100 languages and in more than 50 countries, regions, and territories. On www.google.com or one of its other Google domains, users can find information in different languages and in many different formats. Google Play is a cloud-based, digital entertainment store with more than a million apps and games plus millions of songs and books and movies. Chromecast is a small and affordable device that users plug into their high-definition (HD) TV and it allows users to use their phone, tablet or laptop to cast online content to their TV screen.

 

Confident Investor comments: At this price and at this time, I think that a Confident Investor can confidently invest in Google Inc.

If you would like to understand how to evaluate companies like I do on this site, please read my book, The Confident Investor. You can review the best companies that I have found (and I probably invest my own money in most of these companies) in my Watch List.

How was this analysis of Google Inc calculated?

For owners of my book, “The Confident Investor” I offer the following analysis (you must be logged in to this site as a book owner in order to see the following analysis). If you have registered and cannot see the balance of this article, make sure you are logged in and refresh your browser.
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In order to assist you in using the techniques of this book, the values that I used when calculating the Manual pricing above were:

  • Stock price at the time of the calculation: $541.98
  • Growth: 0.14
  • Current EPS (TTM): $20.15
  • P/E: 26.9
  • Future EPS Calc: $38.79
  • Future Stock Price Calc: $1043.64
  • Target stock price: $648.01

[/s2If]
I hope that this makes you a Confident Investor.

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To be sure, Apple [stckqut]AAPL[/stckqut], Google [stckqut]GOOG[/stckqut], Amazon.com [stckqut]AMZN[/stckqut], and Facebook [stckqut]FB[/stckqut] have each made an indelible mark on our world. And all four tech behemoths continue to push the innovation envelope.

(Motley Fool) asked four Motley Fool contributors to tackle the difficult task of selecting which of these industry leaders would become the most important in the next five years — and why. Here’s what they said.

—

Brian Stoffel – Apple

Andres Cardenal – Google

Jeremy Bowman – Amazon

Tim Brugger – Facebook

Source: Apple Inc., Google Inc., Amazon.com Inc., or Facebook Inc.: Who Will Be the Most Important in 2020? (AAPL, AMZN, FB, GOOG, GOOGL)