Several times a year, a Confident Investor must reevaluate the companies in the portfolio. Keeping your money in a stock that no longer qualifies as a “Good” company can end up hurting your investment performance a great deal. Also, there are a lot of Good Companies so losing the worst of the best is not going to impact the ability to have a balanced portfolio. Over the coming days, this site will evaluate each stock on the Watch List.
| Company name | Amazon.com, Inc. | 
| Stock ticker | AMZN | 
| Live stock price | [stckqut]AMZN[/stckqut] | 
| P/E compared to competitors | Good | 
| Employee productivity | Good | 
| Sales growth | Good | 
| EPS growth | Good | 
| P/E growth | Poor | 
| EBIT growth | Good | 
| Confident Investor Rating | Good | 
| Target stock price (TWCA growth scenario) | $288.33 | 
| Target stock price (averages with growth) | $439.64 | 
| Target stock price (averages with no growth) | $295.83 | 
| Target stock price (manual assumptions) | $273.63 | 
The following company description is from Google Finance: http://www.google.com/finance?q=amzn
Amazon.com, Inc. (Amazon.com) offers services to consumers, sellers, and  developers through its retail Websites. It also manufactures and sells the  Kindle e-reader. The Company offers programs that enable sellers to sell  their products on its Websites and their own branded Websites. Amazon.com  serves developers through Amazon Web Services, which provides access to  technology infrastructure that developers can use to enable any type of  business. In addition, the Company generates revenue through co-branded  credit card agreements and other marketing and promotional services, such as  online advertising. Amazon.com has organized its operations into two  principal segments: North America and International. In February 2010, the  Company acquired Touchco, a touch screen technology company.
Confident Investor comments: At this price and at this time, I think that a Confident Investor can confidently invest in this stock.